A web development agency | CandyMarketing is a team of people who help companies build websites or applications. They are specialists in a wide range of fields and have a lot more expertise than your in-house team. They will focus all their efforts on making your website or application a success and place a high priority on customer service.

The process of creating a website or application starts with a discovery phase, where the developer meets with you to get an idea of your business goals. From there, they’ll determine the best layout and design for your needs.

The Art and Science of Web Development: How to Choose the Right Agency for Your Project

In addition, your developer will want to make sure that your website is responsive — meaning it displays correctly on different devices. This is important for a number of reasons, including providing a great user experience and keeping your site mobile-friendly.

Lastly, a good website development agency will regularly update your site to ensure it’s using the latest tech. This means that your site will be more efficient, faster, and safer than it would have been a few years ago.

A good agency will also be able to offer you advice on how to optimize your website and improve your marketing strategy. For example, some agencies will run A/B testing — putting two versions of your site in front of different audiences and seeing which one performs better. They can also advise you on how to use the latest technologies, like machine learning and augmented reality, to boost your digital presence.